Posts Tagged ‘ trends ’

Podcast Consumption Holds Steady in 2010

Dec 13th, 2010 | By | Category: Podcasting, Podcasting Research, Podcasting Statistics


Podcast Fans Are The Ultimate Audience For Advertisers

Jan 29th, 2010 | By | Category: Featured Story, Making Money with Podcasts, New Media Organizations, Podcasting Statistics

Podcast fans are an ideal audience for advertisers to reach, according to a new report from Edison Research and the Association for Downloadable Media (ADM).

Podcast fans are well off financially, they pay attention to the ads in podcasts, they’re hard to reach with traditional advertising and they are 6 times as likely to “enjoy” the ads in podcasts as consumers of traditional media.



Before The Music Dies – Why Radio Is Dying

Oct 18th, 2009 | By | Category: General


Are Twitter Users Anti-Social?

Jun 22nd, 2009 | By | Category: General, Microblogging


Online Video Viewing Reaches New Peak in April

Jun 5th, 2009 | By | Category: Featured Story, Internet TV, Streaming Video, Video

Internet users viewed a record 16.8 billion online videos in April, representing an increase of 16 percent…..since March!



Nielsen: Internet Video Viewing Up 50 Percent

May 20th, 2009 | By | Category: Video


Webster: Future of Podcasting Lies In Original, Bite-Size Content

May 20th, 2009 | By | Category: Podcasting, The New Media Update


Podcast Audience Growing Faster Than Podcast Advertising

May 13th, 2009 | By | Category: Featured Story, Making Money with Podcasts

Podcast advertising revenue is growing, but not as fast as the podcast audience, according to the latest research from ZenithOptimedia.

By 2011, podcast ad spending is expected to grow to $43 million — but that amount comes to less than 0.2% of projected revenue for the total online advertising space.

Will podcast advertising ever catch up with podcast adoption?



Free Webcast Offers Latest Research On The Podcast Consumer

May 12th, 2009 | By | Category: New Media Organizations, Podcasting, Podcasting Statistics


Satellite Radio Faces Sirius Problems

May 7th, 2009 | By | Category: iPhone, The New Media Update