Posts Tagged ‘ long tail ’

Podcast Audience Growing Faster Than Podcast Advertising

May 13th, 2009 | By | Category: Featured Story, Making Money with Podcasts

Podcast advertising revenue is growing, but not as fast as the podcast audience, according to the latest research from ZenithOptimedia.

By 2011, podcast ad spending is expected to grow to $43 million — but that amount comes to less than 0.2% of projected revenue for the total online advertising space.

Will podcast advertising ever catch up with podcast adoption?

Olympics 2.0

Aug 16th, 2008 | By | Category: Commentary, Internet TV, Streaming Video, Video

The BBC Gets The Long Tail, Putting 81 Years Of Television Online

Jun 10th, 2008 | By | Category: General, Internet TV, Video

Advertisers Spending More At Long Tail Sites

May 13th, 2008 | By | Category: General, Making Money with Podcasts