People Want Media On Their Own Terms

Jan 18th, 2007 | By | Category: Digital Video Downloads, Digital Video Recorder, Video Podcasts

There’s an interesting article in the NYT today about people wanting more from their TVs.

Padmasree Warrior, the chief technology officer of Motorola, said consumers now demand more from their televisions, largely thanks to TiVo, which has forced the cable companies to ask suppliers for more innovative set-top boxes. “Enough people are experienced with time-shifting that there’s a demand that the industry dynamics change,” Ms. Warrior said.

People want more than TiVo. The success the TiVi has had is a result of the fact that it has gotten closer to delivering media on people’s own terms than other solutions.

People want to enjoy media when and where they want to, without arbitrary technological barriers. Podcasting is another major step towards this, and podcasting, combined with the emergence of devices that merge television with the Internet, like Apple TV, will get us closer to what people want than ever before.

via O’Reilly¬†

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  1. […] Apple TV represents and evolution in the on demand service arena. An article from the NYT explained that, “consumers now demand more from their televisions, largely thanks to TiVo, which has forced the cable companies to ask suppliers for more innovative set-top boxes. […]